So normally the ads, with the gnome REALLY bother me. I hate them. I don't like his voice, I think it's weird that he's always just placed in strange places and doing strange things. Anyway I just saw the new ad "Vacationing at home" and LOVED it. I was so surprised but I thought it was the funniest commercial they have done yet. I'm hoping that there is more like this to come because I am so sick of the older ads!
http://www.youtube.com/watch?v=V1JhEFyS8rg
Posted: November 3, 2009 5:14 pm | 0 comments
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This United Airlines ad, looks like it could have been created by Don Draper and the rest of the creative team at Sterling Cooper, (MadMen reference, for those of you who haven't seen the show.) I absolutely love it. It's from the 1960s when many men would go on business trips and leave their wives at home with the kids. The ad targets housewives who want to go and travel with their husbands and not be left in the suburbs. And some bloggers claim that the "Take Me Along" campaign was created from backlash from wives finding out the their husbands were taking their girlfriends along, instead of their wives. For whatever reason it was made I'm glad someone saved it and posted it to YouTube because this ad is great and really reflects that period in advertising well.
http://www.youtube.com/watch?v=-DDIE0lr7Rs&feature=player_embedded
Posted: November 3, 2009 5:45 pm | 0 comments
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In this time of economic struggle, many people are passing on taking a vacation or going on holiday. Zuji Travel Australia is part of the Travelocity family, and in my opinion has MUCH better ads than its American sister. And has came up with a creative spin on "Help Holidays Happen". They made their own brand of baked beans and sold them for 10c a can, advertising that the money saved from buying more expensive beans should be saved for holiday. I think the campaign is really creative and extremely funny, seeing they really did sell the beans...
http://www.youtube.com/watch?v=6WTjz3315XM
Posted: November 3, 2009 5:59 pm | 0 comments
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STA Travel will soon be excepting applications for World Traveler interns for 2010. The Interns will get to travel the world, paid for by STA, and then blog, post videos and pictures on the STA site. This is an amazing opportunity for the interns and great marketing strategy by STA. It got me to the site to check out how to become an intern and then got me to start thinking about where I want to go next and look up flights to Egypt.
It looks like this years interns are having an incredible time in their travels. Check it out!
http://www.worldtravelerintern.com/
Posted: November 3, 2009 6:14 pm | 0 comments
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